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Sales Force Management

Sales force management systems are information systems used in CRM marketing and management that help automate some sales and sales force management functions. Sales force management systems are essentially the same thing as sales force automation system (SFA). When considering sales force automation systems not all are created equal. They are like selecting a new car. The systems can vary depending on what information the organization needs. Elements of an SFA system can include sales forecasting, order management and product knowledge.

Relax SFA helps you managing sales team performance by capturing daily order collection data. It also helps you forecast territory-wise sale and targets.

The system has two applications
    • SFA master application – web application to create / manage master data like territory, product,     stockiest, sales force team, targets etc. Targets can be set for each product and territory.
   • SFA data application – web application to capture daily sales orders (DSR) data. It has also    provision to capture stockiest closing stock to calculate stockiest secondary and achievement.

MIS which are produce are as follows
   • SR Target and achievement
   • Stockiest Target and achievement
   • Product-wise secondary stock – territory-wise / all India.
   • Call age analysis
   • Town-wise closing stock
   • Primary V/s secondary --- report generated via integration with ERP data.
   • Primary V/s secondary
   • SR attendance
   • Incentive calculation

Advantages of the application
   • To monitor sales team performance
   • Increase in productivity / sales
   • Identifying new market
   • Identifying best customers
   • Developing market for new product
   • To remain in competition with other big companies.
   • Creating a sustainable competitive advantage
   • Understanding company's strengths and weaknesses


We have been partnering with Ideal Technosoft and Umesh specifically for 5 years now. They as a team bring in a lot of value add to the projects that you entrust them with.

- Anjali Samuel, Managing Partner
Mindfield Resources FZ LLC, Dubai, UAE


Ideal Technosoft Pvt. Ltd. has proven to be an invaluable partner for our business. The commitment and attention to detail which they put into a project displays their motivation to adapt to your business model.

- Rahul Suri, Managing Director
Ritz Search, Dubai, UAE


Ideal Technosoft Pvt. Ltd. have meticulously proven to be an extremely cost effective and professional resource and we definitely see the company as our long-term technology partner.

- Firdos Shakir, VP – Strategic Initiatives
Oman Agencies

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